Social Media Ad Sizes and Top Tactics: 2016 Cheat Sheet

Searching for social media ad sizes?

Social media advertising is a powerful way to get your message out to your audience – both established customers and new prospects.

Here are the 36 ad sizes you need for the top social networks: Facebook, Twitter, LinkedIn, YouTube, and AdWords, on a handy infographic.

Plus tips on the best performing ad type and placement, and maximum file size.

This complete cheat sheet even includes helpful reminders like Facebook’s limit on text in your image, and lack of support for animation. Be sure to pin it for future reference!

Pinterest Ad Sizes

Pinterest isn’t included on the chart. Promoted Pins should be created at the optimal pin size: 736 pixels wide by 1104 to 2,576 pixels tall.

Instagram Ad Sizes

The recommended image size for an Instagram ad in the square format is 1080 x 1080 pixels. When you’re creating your ad in Power Editor, you can use Crop Image to help ensure your Instagram ad looks the way you want it to.

If you use the landscape format, your image or video should have an aspect ratio of 1.9:1. This will give you a much smaller image in the feed, however.

Thanks to DotComInfoway for the infographic covering social media ad sizes and specs.

Please share if you found it useful!